Unicharm

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Re: Unicharm

Posts by offshore-engineer » Sat Sep 20, 2014 1:13 am

http://www.ft.com/intl/cms/s/0/1d24a94e ... z3DjAIpGMJ

China’s nappy brands look to absorb local demand

From toothpaste to ice cream to disposable nappies, modern Chinese life has been transformed by imports. But many of those erstwhile alien products now bear Chinese brand names.
More and more mainlanders are brushing their teeth with Yunnan Baiyao toothpaste, eating Yili ice cream or putting nappies made by Hengan on their babies. Multinationals still have a strong sometimes dominant presence in these markets, but mainland brands are exploiting local knowhow and speed to market.
Disposable nappies are a case in point: many Chinese grannies did not use them to raise the current generation, but today’s urban mainland mums rely on them.
The market in China is highly concentrated, with 10 brands capturing 85 per cent of sales. Only one local brand has significant share: Hengan with 9 per cent, compared with 10 per cent for Kimberly-Clark of the US and nearly 29 per cent for Procter & Gamble.
But the rapid rise in urbanisation and incomes in China is boosting demand for products such as nappies. Euromonitor, the data group, predicts that the world’s largest nappy market will nearly triple between 2010 and 2017, from Rmb20bn ($3.3bn) to Rmb57bn ($9.3bn).
Such growth is attracting new entrants, many of them local brands. “It is estimated there will be more than 100 foreign and domestic brands that will enter China in 2014 alone,” says Liu Yang, chief executive of Xiaolu Dingding Diapers, a mainland brand.
Rising costs of materials and labour, changing consumer tastes and increasingly demanding consumers have made market conditions increasingly tough, retail analyst say. Hengan warned in its most recent results that “the short-term outlook remains challenging as a lot of players have entered into this market”.
Hengan says the quality of its nappies equals that of the foreign brands – P&G, Kimberly-Clark and Japanese brand Unicharm together have more than half the market – but many mainland consumers disagree.

Hengan, which expects to sell Rmb2.8bn-Rmb3bn of its Anerle nappies this year, says: “A majority of Chinese mothers believe foreign products are better than domestic ones; therefore, it is necessary to educate consumers to change their minds.”
Persuading Chinese mothers to use disposable nappies has been a slow process, says Xu Ruyi, head of China research at Mintel. “Nappies were introduced to China by P&G during the 1990s and it has taken a long time for consumers to adopt the products.”
One breakthrough came with P&G’s Pampers “golden sleep” campaign in 2007, focused on convincing mothers that using nappies can help babies sleep better, “which means they can grow faster and get more brain development”, says Ms Xu.
However, China is not a captive market for multinationals. “Competition is intense: even for big players if you don’t keep up with the competition you’ll still lose share to others,” says Ms Xu. “Consumers today are offered a much wider range of product choices compared with five or 10 years ago.”
Pull-up-type nappies, nappies for boys versus girls and adult nappies are all relatively new entrants to the market – the latter category is expected to grow strongly in China, the world’s largest senior market.
Domestic brands are “focusing more on R&D and updating their production equipment because the newer the production line, the better quality the nappies will be”, says Yan Fei of Beijing’s Qinbei Research Centre.
“Intelligent” nappies, which gauge the health of a baby from its urine, and mosquito repellent nappies are under development by Chinese companies.

Research from Mintel shows that famous brand names may actually wield less power in China than elsewhere. In the UK, says Mintel, “45 per cent of parents would go for a product they’ve used before and a low price is among the top three influencing factors”.
But in China, quality is king: freedom from harmful substances, quality, suitability for sensitive skin and absorbency are most important for Chinese consumers, says Ms Xu.
China’s birth rate may be low, but spending on only babies is a favourite pastime and Chinese mothers sometimes use up to 20 nappies per day to avoid nappy rash, says Mr Yan.
Big-city mothers have more and more money to spend on nappies and small city mums are just beginning to think of using them.
Like toothpaste and ice cream, nappies are becoming a domestic necessity in China, and everyone from local to multinational brands is eager to get a piece of the action.
Public toilet training falls from fashion
In the west it is called “elimination communication” but in China it is merely called tradition: put the baby over the bowl and watch it urinate or defecate, preferably on cue from a parent.
For centuries, Chinese mothers and grandmothers used this method to “toilet train” infants virtually from birth, Chinese infants were encouraged to eliminate waste on command, often urged on by a gentle “shushing” sound.
This technique, still widely practised in rural China, largely eliminates the need for nappies. Toddlers wearing “split pants” can be seen on the streets of China’s cities, being held over a gutter or rubbish bin when caught short in public.
Some parents even brave international air travel without benefit of nappies: this YouTube video, narrated by a Malaysian advocate of the practice, explains how it is done.
The practice has a niche following in the west, where it is seen as a way to improve bonding between parent and child, reduce struggles over toilet training and cut nappy rash.
According to the US website www.diaperfreebaby.org, “babies are aware of their elimination needs from birth and communicate about those needs through various vocal and bodily signals”.
“Within the first few months of life, babies have the ability to consciously release their bladders and bowels,” the website says. Some childcare experts say the practice is more parent training than toilet training: the key is teaching the parent to recognise when the child needs to go.
Advocates say “elimination communication” lowers the age at which infants learn to use the toilet independently, and also reduces the environmental impact of disposable nappies. But it is a rare urban parent in China today who chooses to stick to the traditional method.

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Re: Unicharm

Posts by Nevercry.boy » Thu Sep 25, 2014 6:59 pm

อินโดนีเซียประชากรเยอะมาก

Uni-Charm to boost sales
with new products

Khoirul Amin, The Jakara Post, Jakarta | Business | Sat, September 20 2014, 11:44 AM
.............................................

PT Uni-Charm Indonesia, the local arm of Tokyo-based diaper and feminine-care firm Unicharm, is expecting to boost sales with the launch of several new products as the company targets the country’s growing consumer class, an executive said.

Uni-Charm Indonesia president director Masaaki Takahashi said on Friday that the new products would be launched in October and November this year.

“We are fairly certain of increasing our contribution to our parent company’s global revenue to between 11 and 12 percent in the near future,” he said, without elaborating on how much the new products would contribute to overall sales and revenue.

Indonesian sales amounted to Rp 6.5 trillion (US$543.02 million) last year, and as of March they make up 10 percent of Uni-Charm’s global sales, the largest amount in Southeast Asia.

Japan and China have become the major revenue boosters with total contributions of 43 and 15 percent, respectively.

Uni-Charm Indonesia marketing manager Michiru Nakagawa said that the new products would access a new market for the company and help grow its market share in the future.

There is to be a new product for each of Uni-Charm Indonesia’s product categories, namely baby diapers, feminine hygiene and adult diapers.

Uni-Charm Indonesia is currently the top player in each of its product categories, with baby diaper MamyPoko, Charm female sanitary napkin and Lifree adult diaper having 65.6 percent, 40.1 percent and 33 percent market share, respectively, according to the firm’s internal data.

We want to replicate the success that we have achieved from launching new products in the past. In baby diapers, for example, we grew by 591 percent in the period of 2008 to 2013, surpassing the country’s baby diaper market growth of 440 percent over the same period,” he said.

This year, Uni-Charm Indonesia would target members of the country’s growing consumer class with monthly household expenditures of between Rp 2.5 and Rp 6 million, after successfully dominating the baby diaper market for both the lower- and upper-middle classes through its MamyPoko brand, he told reporters.

Uni-Charm Indonesia was upbeat that the sales of the soon-to-be-launched new baby diaper product, dubbed MamyPoko Pants Extra Dry, would grow significantly, as the targeted class would also surge, Nakagawa said.

“It is forecast that the targeted consumer class will make up 50.8 percent of the country’s total population by 2016, from only 33.5 percent in 2011,” Nakagawa said.

Uni-Charm Indonesia’s senior brand manager for baby and feminine products, Masaki Ishibashi, said that his firm would also launch four new feminine hygiene products and one new adult diaper product this year to tap deeper into the country’s growing market for both product categories.

Takahashi said that his firm would optimize its two plants in Karawang, West Java and Mojokerto, East Java, which started operating in September last year, to produce the new products and meet surging demand for its existing products.

“We are currently preparing to install several new production machines at our plant in East Java. Together, our plants have boosted our production capacity by 120 percent,” he said.

Uni-Charm Indonesia would also continue exporting part of its Indonesian-manufactured products to other ASEAN countries, he added.

.............................

จะเป็นซุปเปอร์สต๊อกมั๊ยหนอ?

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Re: Unicharm

Posts by offshore-engineer » Thu Sep 25, 2014 11:21 pm

ไม่น่าจะผิดครับพี่ NB Unicharm มีลักษณะของความเป็น superstock

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Re: Unicharm

Posts by Nevercry.boy » Fri Sep 26, 2014 9:44 am

offshore-engineer wrote:ไม่น่าจะผิดครับพี่ NB Unicharm มีลักษณะของความเป็น superstock

:pray:

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Re: Unicharm

Posts by Nevercry.boy » Tue Sep 30, 2014 5:00 pm

Split หุ้นแล้วครับ

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Re: Unicharm

Posts by offshore-engineer » Wed Oct 08, 2014 9:18 am

รายงานประจำปี 2014 (สิ้นสุด มีนาคม 2014) ฉบับแปลอังกฤษ

http://www.unicharm.co.jp/english/ir/li ... _1_All.pdf

มาช้ายังดีกว่าไม่มาครับ

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Re: Unicharm

Posts by Nevercry.boy » Mon Nov 03, 2014 1:00 pm

ถึงแม้หุ้นจะพุ่ง แต่ นลท. ต่างประเทศก็ยังหน้าแห้ง
ก็เงินเยนมันลงซะขนาดนี้

ถ้าจะให้ดี นายกฯ อาเบะ ควรสร้างงานและรายได้ภายในประเทศให้สูงขึ้นด้วยแวลูด้วย
เช่น หาทางโค่นซัมซุงให้ได้ ทำนองนี้

ดูกันต่อ ๆ ไป

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Re: Unicharm

Posts by offshore-engineer » Fri Nov 07, 2014 9:57 pm

Presentation งบ Q2 (ending Sep 2014) ออกแล้วครับ ครั้งนี้ออกพร้อมกับฉบับญี่ปุ่นเลย

http://www.unicharm.co.jp/english/new/_ ... 1107_1.pdf

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Re: Unicharm

Posts by Nevercry.boy » Sat Nov 15, 2014 3:25 pm

1 เด้ง (ราคาหุ้น) :mrgreen:

เกือบ ๆ 1 เด้ง (ลง) ค่าเงิน :'O

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Re: Unicharm

Posts by Nevercry.boy » Wed Dec 24, 2014 3:10 pm

เป็นหุ้นสุดรักจริง ๆ

ซุปเปอร์ไซย่า ของผม

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Re: Unicharm

Posts by Nevercry.boy » Wed Jan 21, 2015 4:48 pm

Unicharm นี่เป็นอะไรที่โคตรรัก เป็นอะไรที่มาถูกทางมาก ๆ

อาริงาโต๊ะ โกไซมัส

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Re: Unicharm

Posts by offshore-engineer » Sat Feb 14, 2015 1:31 pm

เผลอแป๊ปเดียวจะแตะหลัก 10,000 เยน (ก่อนแตกพาร์) แล้ว
คิดว่าเข้าเขต overvalue ยังครับ

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Re: Unicharm

Posts by Nevercry.boy » Sat Feb 14, 2015 3:49 pm

ถ้าดูทิศทางค่าเงิน เยนบาทแล้วผมยังมีแต้มต่ออยู่ครับ

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Re: Unicharm

Posts by offshore-engineer » Sun Feb 15, 2015 1:27 pm

งบปี 2014 ออกแล้วครับ (แค่ 9 เดือน จากมีนาคมถึงธันวาคม)

http://www.unicharm.co.jp/ir/library/in ... estors.pdf

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Re: Unicharm

Posts by offshore-engineer » Sun May 10, 2015 2:31 pm

Article from Barrons after release of Q1-2015 results.

Could This Be the Cradle-to-Grave Stock?

http://online.barrons.com/articles/coul ... 1431078392

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Re: Unicharm

Posts by Nevercry.boy » Thu Jul 23, 2015 11:58 pm

ทนทานกว่าที่คิดและติดตามน้อย ถือแล้วก็ยาว แล้วก็ยาวได้เลย

ผมชอบมากเลยครับ

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Re: Unicharm

Posts by Nevercry.boy » Thu Sep 17, 2015 10:17 am

และแล้วเราก็มาถึงวันนี้ วันที่ขาดทุนหุ้นแต่กำไรค่าเงิน พอร์ตก็เลยประคองกันไป

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Re: Unicharm

Posts by offshore-engineer » Thu Sep 17, 2015 4:00 pm

Nevercry.boy wrote:และแล้วเราก็มาถึงวันนี้ วันที่ขาดทุนหุ้นแต่กำไรค่าเงิน พอร์ตก็เลยประคองกันไป
คือ Unicharm หรือพอร์ตรวมที่ญี่ปุ่นครับ

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Re: Unicharm

Posts by Nevercry.boy » Mon Sep 21, 2015 10:43 am

เงินเยนขึ้น YTD มาประมาณ 8-9% ครับ พี่ออฟชอร์ ตอนนี้พอร์ตในญี่ปุ่นมี Unicharm ตัวเดียว

ก็ฉีกผ้าอ้อมมาเช็ดน้ำตา กันต่อไป :'O

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Re: Unicharm

Posts by offshore-engineer » Mon Sep 21, 2015 3:03 pm

ช่วงครึ่งปีแรก มี pre-investment expense เยอะ Margin เลยลดลง คงต้องรอสักพักครับ

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Re: Unicharm

Posts by offshore-engineer » Thu Oct 29, 2015 7:13 pm

China to end one-child policy

http://www.bbc.com/news/world-asia-34665539

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Re: Unicharm

Posts by large » Wed Nov 04, 2015 3:44 pm

offshore-engineer wrote:China to end one-child policy

http://www.bbc.com/news/world-asia-34665539
อยากแชร์ความเห็นบางส่วนจากญาติที่เป็นคนจีนในแผ่นดินใหญ่ครับ
หลังจากได้เห็นข่าวนโยบายนี้ ผมก็สอบถามญาติ ถามว่าจะมีน้องอีกคนไหม
รัฐเปิดโอกาสให้แล้ว เขาบอกมีแน่ เพื่อน ๆ เขาส่วนมากก็อยากมีกันเพิ่ม ยิ่งญาติผู้ใหญ่ยิ่งแล้วใหญ่
จิกพี่ผมยิกเลยครับ คงมีกระทบบ้างพอสมควร แต่แค่ไหนคงต้องติดตามกันต่อไป


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Re: Unicharm

Posts by offshore-engineer » Sat Nov 07, 2015 3:42 pm

http://www.unicharm.co.jp/english/ir/li ... 151106.pdf

ดูงบ Q3-2015 แล้ว ยังไม่กระเตื้องเลย พี่ NB คิดยังไงครับ

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Re: Unicharm

Posts by Nevercry.boy » Wed May 25, 2016 5:16 pm

offshore-engineer wrote:http://www.unicharm.co.jp/english/ir/li ... 151106.pdf

ดูงบ Q3-2015 แล้ว ยังไม่กระเตื้องเลย พี่ NB คิดยังไงครับ
ไม่ค่อยดีเลยครับ พี่ออฟชอร์

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Re: Unicharm

Posts by offshore-engineer » Thu May 26, 2016 10:32 pm

งบ q1 ล่าสุด ยังไม่ดีขึ้นเลยครับ เหมือนจะ hit the wall

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Re: Unicharm

Posts by Nevercry.boy » Sun May 29, 2016 6:24 pm

มันเป็นจังหวะเก็บเพิ่มหรือเผ่นครับ

เงินเยนขึ้นมากรอบนี้ก็ดูดีนะครับถ้าจะขาย

ไว้รอดูท่าทีอีกแป้ปครับ

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Re: Unicharm

Posts by offshore-engineer » Mon May 30, 2016 12:29 pm

เจอค่าเงิน บวกกับ การลงทุนในแถบเอเชียที่มากขึ้นทำให้กำไรหายไป

ในขณะเดียวกัน ที่จีนต้องปรับช่องทางจำหน่าย (คิดว่าคล้ายๆกับ Pigeon) โดยต้องเน้นไปที่ online sale มากขึ้น ทำให้รายได้โตช้าลง และมีค่าใช้จ่ายเพิ่ม profit margin จึงลดลง

ผมเลือก switched ไปถือ Pigeon เมื่อปีที่แล้วครับ แต่อาจจะเจอ effect ที่จีนเหมือนกัน สังเกตุจาก forecast ที่โตน้อยลง

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